Business advertising has become the new normal in Ireland and is expected to increase by a third by 2020, according to a report.
The new report by Deloitte and Co. shows that Irish mobile advertising revenue is expected by 2021 to exceed €1.4 billion, up from €1 billion in 2021.
The report also says that Ireland is one of the most profitable markets in the world for mobile advertising, but that the majority of that growth is expected from mobile ads in the second half of 2021.
Read more on RTE’s blog.
Read more about the report on Deloisext.com